Mission, vision and values

Our mission

To responsibly manage games of chance by favouring control and moderation in the interest of all Quebecers.

Our vision

To become a world-recognized leader in the responsible marketing of games of skill and chance.

Our values

In the course of our activities, we adhere to values shared by
the entire organization:

• Integrity
• Social responsibility
• Innovation
• Unparalleled customer service
• Respect for employees

International outreach

We maintain relations in the gaming industry on an international scale and belong to two large associations recognized in the field:

• the World Lottery Association, whose members include 140 lottery corporations from 76 countries. One of our senior staff members sits on the WLA Board of Directors.

In April 2009, we were awarded Level IV certification by the WLA's Responsible Gaming Framework, the highest international certification of its kind. In July 2011, we were granted the Security Control Standard (WLA SCS 2006), recognizing the secure and trustworthy manner in which we operate our games of skill and chance.

• the North American Association of State and Provincial Lotteries, which is made up of 51 state owned lottery corporations across North America

Over the years, we have developed specialized know-how in casino security and management, which has attracted the interest of our numerous overseas partners. Given our internationally-recognized expertise, we sit on the board of directors of the International Association for Casino Security.

World firsts

Did you know? We were the world's first lottery corporation to:

• operate a terminal-based lottery sales network
• market an interactive TV lottery
• launch a CD-ROM-based lottery
• introduce interactive, compulsive gambling prevention terminals in its casinos